Event Sponsorship
We know you know, but let's just recap why sponsorship and exhibition is a good idea...
Brand Visibility
People can't buy from you if they don't know you exist, right? So take off your invisibility cloak and get noticed by your target audience. It's not magic, it's just plain common sense!
Targeted Audience
A miss is as good as a mile, they say. If you AIM is to be more effective (see what we did there?) then get your marketing spot on by weeding out the cold-calls and lukewarm leads. When every marketing-dollar counts, place your brand, products and services right in front of a highly-engaged, targeted audience.
Experiential Marketing
Experiential marketing is a strategy that engages the consumer and creates real-life experience that will be remembered. And let's be honest, who really wants to be forgotten? Exhibiting at events is an opportunity to create fun and interactive ways to leave potential clients with a great impression - and memory - of your brand.
Sales Goals & Business Relationships
Everybody's more friendly and relaxed at Industry Events. No awkward introductions, no swipe left, walk right... Attendees are there to learn and discover new and innovative products and services that can enhance their practice and service offering. Catch them at the right time, and have a future together!
Sampling & Live Demonstrations
Ever wanted to try something new but were hesitant to lay out your cash before trying it? Well, if you're a try-before-you-buy kinda person, exhibiting at events is the perfect thing for you! Show people your amazing products in-person, and let them experience the features and benefits in an engaging, hands-on way.
Differentiating from Competitors
Sponsorship is a significant way to create competitor differentiation. Your organisation has the opportunity to stand out head and shoulders above your competitors. This tactic is particularly helpful if your company wants to thrive against a competitor that has a larger advertising budget or market share. So shine your light a little brighter than the other guys and leave them in the, er...dark.